NEWS: MicronLantern wins 3LUXE award


Primus MicronLantern takes home Best Of award from 3LUXE

Innovative MicronLantern recognized as one of the three best camp lanterns available by online consumer product review company

LANDER, WYO. (For Immediate Release) – Primus, manufacturer of premium backcountry stoves, lanterns, cookware and headlamps, was recently recognized by 3LUXE, an online consumer product review company, for their high performance MicronLantern.

Designed for reliable backcountry use and casting off a luminous 70 watts of clean, white light, the compact MicronLantern is perfect for outdoor enthusiasts who appreciate a well-lit campsite and a quiet, highly efficient lantern.

3LUXE Best Of

“We initially liked the uniqueness of this backpacking lantern, with its durable wire mesh globe and compact design,” said Bill Worple, President of 3LUXE. “But best of all, the MicronLantern casts off a clean, white light versus the orangey glow most of us are accustomed to with typical lanterns.”

3LUXE was created as a way for consumers to easily research a wide variety of products including electronics, home appliances and sporting goods. After independently testing the MicronLantern against a wide variety of camp lanterns, 3LUXE selected it as one of the top three in its category.

“We’re thrilled to be selected for this award,” said John Smithbaker, president of NA Gear, North American distributor of Primus. “We set out to design and build some of the finest outdoor products available, and this recognition goes a long way to validating our efforts.”

Built specifically to handle the demanding needs of backcountry hikers and campers, the MicronLantern is equally at home on the trail or around the family campsite.

Running on pressurized gas, the 4.4-ounce MicronLantern delivers 70 watts of illuminating white light. A wire mesh globe adds durability while a patented burner design ensures that the lantern is virtually silent and will burn for 12 to 24 hours on one 4-ounce canister of LP gas. The MicronLantern retails for $69.

ABOUT PRIMUS: An outdoor gear innovator for more than 100 years, Primus creates premium backcountry equipment for true outdoor enthusiasts. The Primus collection includes stoves, lanterns, cookware and headlamps. Primus is distributed in North America exclusively through NA Gear (www.nagear.com). For more information, please contact Scott Kaier at Pale Morning Media, scottk@madriver.com, 802.583.6070.

ABOUT 3LUXE: 3LUXE.com is a free service that saves consumers time and frustration when researching products and services online. Instead of inundating consumers with too much information, 3LUXE winnows down the overwhelming amount of data available to identify the three best products (not necessarily the most popular) available in each category. In essence, 3LUXE does the research consumers would do if they had more time. These “Best Of” reviews cover a wide range of categories from appliances to airplanes, from sports products to spa resorts, and trucks to travel. 3LUXE was founded in 2006 by brothers Doug and Bill Worple, and has offices in St. Paul, Minnesota and Cincinnati, Ohio. For more information, please visit http://www.3luxe.com.

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